Speed Optimization Service

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Regular Reporting

We provide regular work reports to our clients through your dashboard and email to easily track the progress of the projects. We made it as much easier to handle as possible.

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We charge you the best price for all our services. Our prices are about 50% lower than other companies. Rest assured that your money is not wasted anyway.

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We are always active to provide you with 24/7 customer support. Our expert team is ready to reply to your query and solve your issues as soon as possible.

Checkout Our Price Plan

Our wordpress speed optimization services are designed for three levels of effort and cost, with Advanced and Premium providing a more comprehensive scope of work over more web pages. Please choose the package that best meets your needs and budget:


(5-10 pages)


(10-15 pages)


(15-25 pages)

Website Speed Optimization

The modern Internet gives people worldwide an opportunity to access information at lightning speeds. Whether they’re on a desktop computer, laptop or mobile device – information is just a few seconds away.

With these changes, users become more impatient. They are used to accessing information quickly and finding answers to their questions or solutions to their problems.

When a visitor first comes to your website, you have around 5-7 seconds to capture their attention, on average.

How fast is your website right now? If it’s taking longer than three seconds, you’re potentially losing visitors to your competition.

Imagine putting up a sign in your shop window or on your website, pointing your visitors to your nearest competitor. How do you think that would go for your business? That’s what you end up doing when you have a slow website.

Why is site speed important?

If you’re on this page, you’re probably having some issues with your website loading slowly or are looking to speed it up as much as possible.

I’m sure you’re well aware, and I don’t even need to tell you if a website is slow to load, you’ll pretty quickly lose patience and go elsewhere. Your website is no different.

Your Google rankings, Adwords and Facebook ads, and all the leads that come through your website tie to your website’s speed and user experience.

If your site is slow to load, it annoys prospects and even existing customers. Google doesn’t like slow websites and has publicly stated that slow websites won’t rank as high in the search results. Our experience working with clients on their SEO has confirmed this too.

Google’s Core Web Vitals metrics released mid-2020 put even more emphasis on site speed and fast loading websites.

Is your website built for speed?

Want to enhance your site’s user experience and rankings by improving your website speed?  We offer three separate website speed optimization service plans to help your website load at top speeds. Some effects you’ll see after implementing our services include decreased bounce rate and extended time on-page.

Fast Websites Lead To More Sales

A fast website is a significant trust factor for your business. People buy from those they know, like and trust. Ensuring your website loads is the first step to a new visitor trusting your business.

Search engines such as Google consider a fast website a positive ranking factor. What this means in simple terms is that a fast website can help you rank higher in the search results.

If you run an E-Commerce business, you’ll likely already know that up to 70% of people will abandon their cart at your checkout. It can be for many reasons, such as a distraction or simply a change of mind.

A slow website can significantly increase the abandoned cart rate. If someone sees a website loading slowly just as about to input payment details, it can substantially adversely affect it.

To put it simply, you need a fast website. It leads to more visibility, more visitors, more inquiries and more sales.

What's Included In Our Speed Optimization Service?

Our Speed Optimization service starts with an audit of your website and hosting provider. From here, we’ll carry out the work and resolve any issues that we’ve found. It may include recommending a new hosting provider to you. Once the job has been completed, we will conduct further testing and provide you with the finished report in PDF format.

Website Speed Audit

We’ll take an initial look at the speed of your website and assess any areas that need improving. We’ll pay particular attention to how quickly the website loads in the browser to visitors from locations where you provide your products or services. This data will be saved and will use as a benchmark.

Hosting Audit

One of the critical areas that are a bottleneck for website speed is hosting your website. We’ll review the hosting company and the service they are providing. It may lead to us recommending an alternative hosting provider and testing an alternate service to show you the speed difference.

Speed Optimization Tweaks

Now we move on to the bulk of the work in our Speed Optimization service. At this point, we’ll be putting into place changes and tweaks to your website that will optimize everything so that it loads as quickly as possible. If you have a global audience, this is the point where we would be setting up a CDN (Content Delivery Network).

Speed / Performance Testing

After we’ve carried out the tweaks and changes to your website, we’ll carry out some further speed and performance tests. We’ll compare these results to the benchmark we took before we started. The website should be loading quickly with no visible errors in the front-end or back-end of the site.

Pdf Report With Summary Of Work Completed

After completing the Speed Optimization work, we’ll compile a PDF report for your perusal. The report will detail the initial findings that we had, the work we’ve carried out, any critical areas of note, and the final tests’ results after we finish. We may also make recommendations for best practice use of your website moving forwards.

Why Is It Important To Have A Fast Website?

More Visitors

Nobody likes a slow website. 43% of users lose their patience and leave a website if it takes more than 3 seconds to load. Having a fast website ensures a good customer experience and increases the chances of users visiting other pages on your site.

Better Ranking

Page load time is a significant search engine ranking factor. A faster website can lead to a higher rank in the search engine results, attracting more potential customers. It means that having an optimized website is a must.

Maximize Profits

Speed matters, and a faster website can help boost conversion rates. A delay of just 0.1 seconds can hurt conversion rates by 7%. Imagine what a 5second improvement in load time will do then. Don’t let your business suffer – speed up your website today.

How We Increase Your Website Loading Speed

Ecommerce Optimized

Speed is essential for online stores because customers browse through numerous different products. We will improve the user experience by increasing page speed without affecting performance.
They will want to come and revisit your ultra-fast online shop.

Minifying Resources

We will reduce the size of HTML, CSS, and JavaScript to make your site load faster. We will also make JavaScript files load later to lower the initial load time of your pages. However, it’s all about balance – we will never compromise on stability in favour of increased speed.

Caching and CDN

We can set up browser caching plugins for you to speed up your site for revisiting users. A CDN (content delivery network) will make your site faster by reducing the geographical distance your content has to travel, which will result in better page speeds.

Image Optimization

We will perform lossless image compression so your images will retain the quality but reduce notably in size. We’ll also set up lazy loading, so images load only once the user scrolls down. It saves bandwidth and storage space, helps improve page speed, and in the end, decreases the costs of running your site.

Plugin Inspection

Plugins can make a WordPress website unique, but often people install them using the wrong sources or without actually needing them. We’ll inspect every plugin on your site and delete what’s unnecessary. If something is faulty or outdated, we’ll suggest an alternative. All this helps achieve better speeds and reduce the total website size.

Database Optimization

Every piece of information that goes through your website ends up in its database. The database can become cluttered, and sooner rather than later, it will impact your site’s performance. At CpaPva, we can optimize and clean up your website’s database, making it faster than ever before.

Managed WordPress Speed Services

Optimize Images

We use lossless compression to optimize all your images without sacrificing quality. We’ll also auto-compress any images you upload in the future.

Render-blocking Resources

We move JavaScript/CSS files, Font Awesome and Google Fonts code where they won’t affect the loading time of visual elements for your visitors.

Minify Javascript and CSS

We concentrate all scripts and styles, minify and compress them, add expired headers, cache your website and move styles to the page head and scripts to the footer.

Leverage Browser Caching

We set up a regularly-updated saved version of your website. When people visit your site, they’re shown a faster-loading cached version instead of having to load the entire website.

Enable Compression

We enable Gzip compression from your server or where your assets are being delivered. It means lower loading times and an overall faster website.

Remove Query Strings

URLs with a “?” are not cached by specific proxy caching servers or CDNS. It could mean a missed opportunity for increased speeds, so we optimize them.

Review Server Response Time

Slow websites can often stem from living on an inadequate server. We will monitor your hosting provider’s resources and recommend changes if needed.

Combine Requests

We reduce the number of requests your website calls out for by combining all your CSS and JS and moving what we can to the footer, which can help lower load times.

Lazy Loading Images

Lazy loading for iframes and images across your site decrease load time and saves bandwidth. We make sure not to use external JS libraries to keep the call outs minimum.

Inline Critical CSS

CSS is technically only supposed to declare in the header, so we outline the most critical CSS and load what’s unnecessary after rendering the page.

Frequently Asked Questions

The logons we need are a WordPress administrator level password, FTP or Cpanel access and domain registrar logon for your Cloudflare migration.

If you’re not comfortable sharing your domain registrar logon (which is completely understandable) we can give you the DNS servers to point your domain at once we’re ready to switch over to Cloudflare

We’ll typically also need Google Tag Manager access as often we move 3rd party embed codes to GTM. If you already have a Cloudflare account we’ll usually need access to that to review settings and tweak accordingly.

We have over 150 steps in our process so it’s impractical to give you finite detail on everything we do.

If you have a large site that’s mission critical we recommend you look at the Consult Service. With this service we audit the site to start with, create a detailed action plan and then work with you on the implementation of the plan. This service provides the most detail on changes we make.

Generally the first step in our process is to identify the key problems that are slowing your site down, fix them and then work on general best practices. We’ll explain what these problems are and give you an explanation of why they’re problematic as well as provide before and after speed reports.

More broadly, here are the things we do:

WordPress Best Practices Review & Optimization
Most sites we work on have configuration errors or problems simply because the sites have been worked on by several people over time. We review your entire site and hosting configuration and ensure it’s configured in a best practices fashion.

Browser & Page Caching Configuration & Tuning
Caching is one of biggest improvements you can make to your WordPress site speed. Caching setup is a lot more complex than simply installing a caching plugin and turning everything on.

Each site is different and as such caching needs to be customized specifically to each site. On top of that, often caching settings are counter intuitive and on some hosts turning on things like Database Caching will actually slow your site down.

You’ll also find that many of the improvements that speed test tools on the web recommend such as removing query strings from static elements can actually create problems.

Database Optimization & Cleanup
If your site has been around for a while there may be garbage in the database that is slowing it down. For example, expired transients on Woocommerce sites can be a huge problem as well as using the older MyISAM storage engine for database tables.

As part of our service we cleanup and optimize your database to ensure it’s running as fast as possible.

Redis or Memcached Object Cache setup (where possible)

Object caching is a type of database caching that speeds up areas such as the WordPress backend, Woocommerce checkout and generally anything in WordPress that relies heavily on CPU or database lookups. Not all hosts support object caching but where possible we’ll get either Memcached or Redis installed and configure Object Caching.

Edge Caching setup using Cloudflare

Edge caching is a type of page caching where the site or pages are cached on CDN edge nodes. This significantly reduces the load on your hosting and largely eliminates the impact of geography on your site speed. We strongly recommend all compatible sites use the Cloudflare APO Edge Caching service. It’s $5/USD month (purchased from Cloudflare) but makes a significant impact on site speed.

HTAccess File Optimization
HTAccess is one of your web server’s key configuration files and it often contains code that is slowing you down or causing problems in some way. We review your HTAccess configuration and ensure that it’s configured in a best practices format.

404 & Bad Request Review & Repair
It’s not unusual to find spelling errors in code or some other issue that is causing images or break or bad requests to your server. We review all elements that you site loads to ensure they’re not timing out or resulting in a 404 error.

Plugin Review & Pruning
Duplicated and outdated plugins are a huge problem when it comes to WordPress speed. Often this is something as simple as having multiple SEO plugins installed which is bad for both speed AND your Google rankings.

We review all your plugin to make sure they’re actually all required or being used, that none are providing duplicate functionality or causing conflicts somewhere in your site.

Server Compression Tuning
Many website servers don’t have compression turned on by default. We make sure your server compression settings are tuned for maximum performance.

Before and After Reports
We all the work we do we take before and after speed snapshots so we can show you exactly what improvements to site speed have been achieved.

Image Optimization & Compression and NextGen Image Optimization
Images are usually the largest component or your website and by using lossless compression we can often significantly reduce the size of your image files without any difference to the quality.

We losslessly compress all images on your site and will also resize images where appropriate.

Content Delivery Network Setup (optional, powered by Cloudflare)
Cloudflare.com is a fantastic service and we recommend it to all customers (even the free service will give you a significant speed boost).

Cloudflare speeds up your DNS hosting (very commonly overlooked when it comes to speed), provides a content delivery network and several other acceleration features that no other provider or plugin offers.

HTTPS conversion if you’re not running HTTPS yet (you should be!)
The entire web is moving to HTTPS and it’s a good thing too. HTTPS ensures all data transmitted between your website and your visitors is encrypted.

When your site runs in HTTPS web browsers will use the newer HTTP2 protocol which requires less connections to the server and overall improves the render and load speed of your site.

As well as speed up your site, Google have stated that encrypted sites running in HTTPS will get a slight rankings boost.

PHP7 upgrade (if compatible)
PHP7 is the latest version of PHP and is 2-3x faster than PHP5.X which is the version of PHP your website is probably running (there’s no PHP6). This translates to approximately 0.5 seconds faster load time which is great for getting under that 1 second total load.

Each subsequent PHP version is faster than the last, so v7.1 is 10-20% faster than 7.0, v7.2 is 10-20% faster than 7.1 and so forth so running the highest PHP version possible will give you the fastest possible speed.

Sometimes, not always. It depends how many sites you have in your network. We count each site on your network as a standalone site so you’ll need to purchase a Speed Fix service for each site you want fixed. Some of the changes we make as part of our speed optimizations will have an impact
on your entire network (a positive impact).

If you have a question about your multisite environment, shoot us an email at [email protected] and we can discuss in more detail.

Here are some of the popular website speed test tools you can refer to:
GT Metrix
Google Pagespeed Insights
Web Page Tes

2-3 business days is our standard time required for site speed optimization. However, it can go up to 7 working days depending upon the complexity of the site. We make sure to keep our clients updated on the progress throughout this period.

YES! We ensure to improve WordPress server response time by using a cache plugin. By doing performance tweaks, we can help you get huge improvement in the performance to make your website load faster, but there are other reasons for slow response time of ajax calls, backend etc. which can be due to low server configuration or lack of proper coding or both and it will require detailed analysis of server configuration and code. We can surely help you fix that too. Get in touch with us and we’ll provide you a free consultation.

Of course, your web pages will load faster on mobile devices. We will optimize your website to perform well on mobile also.

Yes, we definitely can help you with any other issues related to your WordPress website. Our in-house WordPress experts will provide you end-to-end consultancy. Get in touch with us to know the charges for the same.

Our company policies protect us and our clients with confidentiality of a matter, you can invest your trust in us without a second thought not just because we’re saying so but because we have a considerable amount of knowledge in WordPress Speed Optimization and solid reviews from our clients. We have been trusted by websites that have thousands of visitors a day.

It is normal if your score changes within the range of 1-5 points as it may be due to server response time or third-party resources such as tracking snippets or ads. The correct way to know your page speed is to run the page speed test three times and then take the average score.

Would you like to start a project with us?

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